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Why Beautycounter (again!)?

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By: MadelinePosted: 06/22/2020Updated: 02/18/2021

This post may contain affiliate links. Please read my disclosure policy.

Why did I decide to become a Beautycounter consultant for the second time? The short answer is I can have beautiful glowing skin while using safe products and making a little extra money on the side. Keep reading for my longer answer.

You were a Beautycounter consultant before??

Yep. Let’s go back in time 2 years to the spring of 2018. I was living in Philadelphia and working full time at my family business, but also spending at least 30 hours a week working on Mad About Food.

I was DESPERATE to find financial success with Mad About Food, but growth was slow. SO when a young woman popped into my DMs telling me I could make lots of money with my own business I was all ears.

Turns out the business was Beautycounter. I felt a little mislead, BUT I was very impressionable and not as cynical as I am now. I paid the sign-up fee and jumped on board. I immediately began promoting Beautycounter products on my page without even trying them more than once.

I was a total FAKE and people could see right through me. After promoting the products for a couple of months I hadn’t made any sales and my skin wasn’t looking any better than it had prior to Beautycounter.

I have a BIT of a temper so I angrily quit and sent a snooty note to along to that girl who promised I would make big bucks – I now regret sending that note, but at the moment it was the right time for me to walk away.

So, why are you back now?

Fast forward 2 years and a friend reached out to me about Beautycounter. She wasn’t shady about it. She said the name of the company upfront and she didn’t promise me any pie in the sky income numbers. She just said something like. “I know you’re interested in safer skincare options. Have you given Beautycounter a try?”

I had a knee jerk reaction to even the name Beautycounter and quickly typed back something like, “YES and I was a consultant before and I just did not like the company or the products!”

She let me know that she respected my experience, BUT that the products, as well as the business, had changed quite a bit in two years. She offered to send me some products to try, but no pressure if I didn’t want to try them. She didn’t even mention becoming a consultant.

She sent the products and I was very quickly impressed. I was using a pretty elaborate and expensive routine at that time. I was able to cut down on the number of products I was using AND get better results.

This time I was determined to use the products for at least 30 days before I jumped back into promoting them. I had made that mistake once and I wasn’t going to make it again. By the end of the 30 days, my skin was speaking for itself. Which leads me to my why…

Why Beautycounter?

1. The products are phenomenal.

I really mean that. They have improved tremendously since I first tried them and now they offer SO many options. This is coming from someone that was using an $85 retinol serum AND $85 lactic acid serum. Those were just 2 of the many products I was using previously. Not only were those products pricey, but they weren’t as safe as Beautycounter options.

I was able to cut back on the number of products used and still see results. I like that I can continuously build on my Beautycounter routine and get guidance from the community of women using the products.

When I started out I was using the Countercontrol face wash, Countermatch toner, Countermatch hydration serum (I LOVE hyaluronic acid), and the Countermatch lotion. This was more than enough to keep my skin clear and help it glow.

As I used the products more I learned which ones I can add in for a little extra UMPH like the Overnight resurfacing peel and Bright C serum for skin tone and texture. Also, Amy and I use the charcoal mask at least once a week to decrease pore size and get those stubborn blackheads.

2. Beautycounter actually cares not only about the health of their customers, but also all people (Like they’re going to the government and demanding reform)

I think today it’s trendy to be “green” or “clean” but those words don’t always mean anything tangible. Beautycounter wants to get safer skincare into the hands of everyone. This slogan doesn’t mean putting a bottle of Beautycounter face wash in everyone’s hand. It means working tirelessly to change the personal care industry.

In the United States there is little to no regulation around the personal care industry. Currently the Food and Drug Administration does not have the authority to remove harmful chemicals from personal care products. As consumers we have to do our own research to see what’s safe and what isn’t.

Gregg, the founder of Beautycounter, doesn’t think things should be that way. We should expect our government to keep us safe from harmful chemicals. I am proud to promote Beautycounter products because they are taking some of that revenue and funneling it into their activism.

Click here to read the list of products that Beautycounter never uses in their products. There are 1,800 items on the never list. 1,400 of those are banned in the European Union, but not in the US. We simply must demand better from our government.

3. I can make some extra money sharing a product I love.

It would be disingenuous for this not to be a part of my why. In the last 18 months Mad About Food has gone from my side hustle, to my primary source of income and back to my side hustle. I am back to work in corporate America, but continuing to make money from Mad About Food is always a goal.

I feel most comfortable making that money off commission meaning I recommend a product that I love to people, if they purchase it, I make some money at no extra cost to them. This is a no brainer for me because I would be recommending my skincare products anyway, SO why not make some commission from them.

Of course, I am already a blogger with an established audience, but anyone can be a Beautycounter consultant and make some money sharing the products they love. ALSO, consultants get 25% off most Beautycounter products SO I get a discount on items that I would be buying anyway. WIN. WIN. WIN.

My advice for someone who is interested in becoming a Beautycounter consultant? Use the products for AT LEAST 30 days. Make sure you love them and they work for you. In 2018 people saw right through my Beautycounter sales pitch because I was only concerned about making money. I wasn’t leading with the products.

Now, I actually love and use the products. I have no problem gushing about how amazing they are and recommending them to others because they actually work and they are a safer option. Making some extra money is just icing on the cake!

If you’re interested in getting personalized Beautycounter recommendations, please fill out this form. If you’re interested in learning more about becoming a Beautycounter consultant please send me an email at madeline@madaboutfood.co . The links in this post link back to my Beautycounter and I may make a commission from purchases with those links.

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Hi, I'm Madeline! I am so excited to share my healthy and approachable recipes with you. Here you will find simple, comforting recipes that the whole family will enjoy. Turn on your favorite playlist or podcast and let's get cooking!

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Hi, I'm Madeline! I am so excited to share my healthy and approachable recipes with you. Here you will find simple, comforting recipes that the whole family will enjoy. Turn on your favorite playlist or podcast and let's get cooking!

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